DWG NO. SP-002 · REV. A
PIPELINE HEALTH MONITOR
SIGPARSER · AEC INDUSTRY EDITION
Construction & AEC

How Much Revenue
Is Dying in Your
On-Hold Pipeline?

SigParser auto-captures every contact from your team's email and flags which bids are going cold — before a competitor builds a better relationship with your owner.

$10T
AEC industry size
96%
of contacts never reach your CRM
1 in 3
bids lost to relationship, not price
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My CRM enhanced with SigParser
3 bids at risk — no contact in 60+ days
ON HOLD
Austin ISD Campus Expansion
$14.2M bid · 4.1% fee · K-12 Education
71 days silent
RL
Rachel Lim
Contract Admin · Glendale USD
Presbyterian Medical Pavilion
$28.5M bid · 3.8% fee · Healthcare
21 days
JW
James Whitfield
Field Operations Manager
Oracle Campus TI — Phase 2
$8.7M bid · 4.6% fee · Private
● Active
TM
Tom Maguire
Permit Coordinator · City of Austin
Contacts auto-captured from team email & calendar View all 47 deals →
New contact captured
Diana Nguyen · HKS Architects · just now
General Contractors | Specialty Subcontractors | Heavy Civil | AEC Firms | Pre-Construction Teams | Business Development
The Pre-Construction Pipeline Problem

Most Bids Aren't Lost on Price.
They're Lost in Silence.

The "On Hold" column keeps growing. Nobody knows which deals are still alive — or which owners are already talking to your competitor.

Bid Submitted 4
$239M
Northgate Transit Hub
Palm Beach County
Active
Contract Value
$42.3M
Fee %
4.1%
Last touch: 2 days ago · Maria Santos
Riverside Mixed-Use
Private Developer
Active
Contract Value
$128M
Fee %
3.9%
Last touch: 5 days ago · Tom Reeves
Edison K-8 Expansion
School District
Active
Contract Value
$18.7M
Fee %
4.8%
Last touch: 9 days ago · Lisa Park
On Hold 11
$2.7B
⚠ 22 of 27 deals not touched in 60+ days
Bayfront Hotel Tower
Private — Lender Funded
87 days
Contract Value
$310M
Fee %
3.5%
⚠ Last touch: Nov 14 — contact unverified
Greenway Stadium Phase 2
City of Fort Lauderdale
91 days
Contract Value
$88M
Fee %
4.2%
⚠ Contact: Unknown — owner changed dept
Coral Springs Medical Ctr
Private Health System
63 days
Contract Value
$54.5M
Fee %
4.6%
⚠ Last touch: Dec 29 — email only
Palm Ave Warehouse
Industrial Developer
98 days
Contract Value
$22.1M
Contact
Missing
Owner rep left company — no new contact
+ 7 more deals on hold...
At Risk / Silent 6
$313M
Suncoast Bridge Rehab
$67M · 88 days silent
Competitor may have relationship with DOT contact now
Westwood Senior Living
$31M · 97 days silent
Developer contact bouncing — no updated email in CRM
Airport Terminal C
$215M · 92 days silent
Jake's contacts — Jake left the company
$313M
in pipeline value silently bleeding away
Closed Lost 8
$383M
Harborview Phase 1
$78M · Lost to competitor
Relationship went cold 95 days before decision
Doral Gateway Offices
$44M · No-bid / walked away
Contact never found after architect changed
Flagler District Retail
$29M · Owner went with another GC
Owner email changed — bounced for 2 months
Most of these were preventable
with relationship health alerts.
22 of 27
deals not touched
in more than 60 days
$2.7B
in On-Hold deals with no contact
recorded in 60+ days
$313M
in At-Risk deals — zero interactions
logged across all 6 bids
How SigParser Works

From Inbox to Intelligence.
Automatically.

Connect your team's mailboxes once, and SigParser does the rest — continuously building and enriching your construction network.

Step 01

Capture Every Construction Contact Automatically

SigParser scans all your emails, calendar meetings, and email signatures — extracting complete contact records for every subcontractor, owner, lender, government contact, and project partner your team has ever communicated with.

Go back up to 10 years in email history. In a few hours, you'll have thousands of organized contacts ready to use.

Email Signature Parsing Calendar Contacts Look-Back Scan Auto-Update
JD
James Donovan
VP Pre-Construction · Skanska USA
📧 j.donovan@skanskausa.com
📱 (312) 555-0182
📍 Chicago, IL
🔗 linkedin.com/in/jamesdonovan
Auto-extracted from email signature
Step 02

Spot Stale Deals Before They Cost You Work

SigParser scores every relationship based on real email activity. See at a glance which opportunities-on-hold haven't been touched in 60+ days, which owners your team has gone cold with, and where you're losing ground to competitors.

💡

Construction insight: How much of your "On Hold" pipeline is stale simply because no one has reached out? SigParser shows you exactly which bids need a touchpoint — before the owner awards to someone else.

Relationship Scoring Activity Timeline Stale Alert Detection
Pre-Con Pipeline · On Hold
Riverside Medical Center
$42M · GMP · Owner: HealthSys
68 days stale
Eastside School District 4
$18M · Hard Bid · HISD
91 days stale
Airport Terminal B Expansion
$210M · DB · Public
Active
Northgate Mixed-Use Tower
$87M · GMP · Private Dev
Hot — 2 days
Step 03

Build Targeted Lists for BD Outreach

Filter your entire construction network by project type, geography, company size, relationship strength, or last contact date. Build lists of the right owner contacts to target for upcoming bids, or identify subcontractors you haven't engaged in over a year.

Push your lists directly to Salesforce, HubSpot, Dynamics, or your email marketing platform with one click.

Custom Segments Salesforce Sync HubSpot Export CSV Export
YOUR FIRM Turner GC Skanska GC HealthSys Owner HISD Gov Chase Lender 95 88 31
Use Cases

Four ways
SigParser changes
how you win work.

From pipeline visibility to employee transitions, SigParser solves the contact data problems that quietly cost construction firms millions in lost relationships and missed bids.

Pre-Construction Business Development Executive Team Project Management
Salesforce · Pre-Construction Pipeline
On-Hold Deals · Relationship Health
7 stale · needs attention
Bayfront Hotel Tower
$310M · Private Developer
87 days silent
No contact found
Coral Springs Medical
$54.5M · Health System
63 days silent
Last: email only
Northgate Transit Hub
$42.3M · County
2 days ago
Maria Santos
+ 8 more deals · updated in real-time
Pipeline Health

Stop guessing which on-hold deals are still alive.

SigParser reads every email your team sends and receives — and automatically updates last-touch dates, relationship scores, and contact completeness in Salesforce. Your VP walks into Monday's pipeline review already knowing which deals need attention.

Deal health alerts when silence exceeds your threshold (default: 60 days)
Relationship strength scores per contact — who knows them, how recently, how often
Kanban view with fee %, contract value, and relationship health in every card
47%
of on-hold deals are stale
at a typical GC firm
+34%
more deals rescued
with proactive alerts
Warm Introductions

Find out who on your team already knows the owner you're trying to reach.

Before you send a cold email or make a cold call, search the target company in Salesforce. SigParser shows every colleague who has emailed someone there — with their relationship score and most recent interaction date. You're never starting from zero.

See which teammates have the strongest relationship with any owner, developer, or architect
Build conference outreach lists using actual prior relationships — not guesswork
Turn cold conference outreach into warm introductions with 3 fewer steps
"We booked 14 dinners at Advancing Preconstruction this year. Every intro came from a relationship we didn't know we had."
BD Director · Top-300 GC
Who knows Henley Properties?
TR
Tom Reeves
Sr. BD Director · 14 interactions · last: 8 days ago
Strong
LP
Lisa Park
Estimator · 6 interactions · last: 34 days ago
Moderate
MJ
Mike Johnson
PM · 2 interactions · last: 110 days ago
Weak
Ask Tom for the intro. He's your strongest path in.
Airport Terminal C — Relationship History
M
Marcus — 18 months of outreach
42 interactions · 9 contacts captured at county aviation authority
Marcus gives notice
All contacts & history already in Salesforce. Nothing to export. Nothing lost.
J
Jamie joins as replacement
Opens Salesforce. Sees full history. Calls county contact Day 1. Bid submitted on time.
Employee Transitions

When a BD rep leaves, relationships shouldn't leave with them.

Construction BD talent is hard to retain. SigParser means your institutional relationship capital isn't stored in a person's email inbox — it's in Salesforce, accessible to everyone, ready to transfer the moment someone new steps in.

All contacts captured continuously — not during offboarding when it's too late
New hires see full relationship and interaction history from day one
Active deals stay in motion regardless of who's managing them
8,400
contacts not logged
per rep per year (avg)
SigParser captures all of them automatically — from the first email to the last.
Targeted Campaigns

Build smarter outreach lists by sector, geography, and relationship warmth.

Segment your entire contact database by market sector — healthcare, education, government, aviation, mixed-use — and filter by relationship strength to lead with your warmest connections first. Build Salesforce campaign lists in minutes, not days.

Filter by market vertical: healthcare, education, public sector, private developer
Sort by last interaction to surface contacts going cold before they're gone
Sync directly to Salesforce campaigns — no CSV export, no manual import
Campaign: Education Vertical Push Q1
Palm Beach County Schools
Warm · 3 contacts
Broward County Schools
Warm · 2 contacts
Miami-Dade Schools
Cooling · 1 contact
Collier County Schools
Cold · no contact
18 contacts ready for campaign
Sync to Salesforce →
End-to-End Coverage

SigParser works across every
phase of the deal lifecycle.

From the first owner introduction to the day a bid gets awarded — SigParser is capturing, scoring, and surfacing relationship intelligence at every step. Automatically. No manual logging required.

Phase 1
Phase 2
Phase 3
Phase 4
Phase 5
Relationship
Building
ROM &
Pre-Qualification
Bid Submitted
/ On Hold
Owner
Decision
Award &
Kickoff
Your BD
Team Does
Meet developer reps, architects, and owners at conferences and site visits. Exchange emails. Start the conversation.
Qualify the project. Engage the owner's rep and architect. Build scope understanding. Submit ROM estimates.
Submit the bid. Wait. Try to stay warm. Inevitably get distracted by new bids. 60 days pass. Silence.
Owner makes a shortlist decision. You need to know your competitive position — do you have better relationships than the other GCs?
You win or lose. Either way, the contacts, history, and relationship context should stay in the system for the next bid.
SigParser
Automatically
Captures instantly
Every new contact emailed goes straight into Salesforce. Name, title, company, and email — auto-populated. Zero manual entry.
Scores relationships
Tracks interaction frequency and recency for every contact. Builds relationship strength scores the team can act on.
Flags stale deals
60+ days without contact triggers a deal health alert in Salesforce. Your VP sees it before the pipeline review, not during it.
Shows your position
Surfaces interaction history and relationship scores so you know exactly how warm your position is vs. what you know about competitors.
Preserves everything
Win or lose, every contact and interaction stays in Salesforce permanently — accessible for next year's bid or a new team member's onboarding.
The On-Hold Gap
Phase 3 is where most deals die silently. SigParser turns passive waiting into active deal health monitoring.
🔄
Team Transitions
When a BD rep leaves, the deal doesn't reset to zero. Every contact and interaction transfers to the next person automatically.
🎯
Decision Time Intel
When an owner shortlists, you need relationship data fast. SigParser gives you that picture in seconds, not days.
Integrations

Works With Your Construction Tech Stack

SigParser connects to the CRM and tools your team already uses — no rip-and-replace required.

CRM & Sales Tools
Salesforce
HubSpot
Dynamics 365
Email Platforms
Microsoft Outlook
Gmail / Google Workspace
Marketing & Outreach
Mailchimp
Constant Contact
Data & Automation
Zapier
CSV / Excel
REST API

Ready to Build Stronger Relationships?

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